I think I may have blogged about this before, about Air New Zealand’s clever, creative and entertaining in-flight safety videos. (At the very least, I know it’s mentioned on the EF College Break Flying Tips page.)
Yes, Air New Zealand has raised air flight safety videos to an art form. The video featured on the EF College Break page had the flight crew (including the pilot) delivering all the important safety information wearing only body paint.
Well now they have unveiled their latest masterpiece: an entire flight safety video based on Lord of the Rings.
As many of you know, New Zealand was the shooting location for many of the Lord of the Rings landscapes, and it will again be featured in the upcoming installation The Hobbit: An Unexpected Journey. Judging by the nearly 7 million youtube views already on this latest flight safety video, people love Air New Zealand's take on flight safety as much as they love the Lord of the Rings movies.
I have to be honest—I am not the biggest Lord of the Rings buff, so I didn’t enjoy the video quite as much as many others might. But I definitely admire Air New Zealand for taking something as mundane as oxygen masks and seat belts and turning it into a true cinematic experience, complete with elves, hairy feet, and a wizard flying the plane.
Well done again, Air New Zealand.
Photo: notfrancois via Flickr